Sony Sports Network, the leading football destination in India, has teamed up with Kartik Aaryan, a prominent figure among the youth and a passionate football aficionado, appointing him as their Brand Ambassador for the sport.
In this partnership, Kartik will actively promote the extensive LIVE football coverage on Sony Sports Network, featuring over 900 matches from major football tournaments and leagues.
These include UEFA EURO 2024, UEFA Champions League, UEFA Europa League, UEFA Conference League, UEFA Nations League, Bundesliga, Emirates FA Cup, Durand Cup, and Roshn Saudi League, among others.
Kartik Aaryan Takes On the Position of Brand Ambassador for Soccer on Sony Sports Network
Kartik Aaryan, celebrated for his remarkable performances in movies, is equally renowned for his fervent love for football. His affinity for the sport sprouted in his early years, fostering a dedicated allegiance to Real Madrid, the most triumphant club in UEFA Champions League history.
Rajesh Kaul, Chief Revenue Officer – Distribution & International Business and Head – Sports Business at Sony Pictures Networks India, expressed, “We’re thrilled to announce Kartik Aaryan as the Brand Ambassador for football on Sony Sports Network. Kartik, a shining star in cinema and an impassioned advocate for football, resonates deeply with audiences. Our goal is to engage with the vibrant Indian youth and foster a stronger connection through Kartik Aaryan, leveraging our diverse range of football content that spans over 900 live matches. This collaboration positions Sony Sports Network as the ultimate football destination.”
Kartik Aaryan, the Bollywood actor and official Brand Ambassador for Football on Sony Sports Network, shared his deep enthusiasm, stating, “Football has been my lifelong passion, and I’m thrilled to partner with Sony Sports Network to champion a sport that holds immense significance for me. Sony Sports Network will showcase an array of exhilarating football events throughout the upcoming year, encompassing UEFA EURO 2024, the UEFA Champions League, Bundesliga, and more. I’m eagerly anticipating the lineup of matches, shining a spotlight on the globe’s premier players and teams. I’m excited about the prospect of witnessing my beloved football idols in action, meeting them, and embracing the stadium atmosphere alongside fellow devoted football aficionados. I’m truly looking forward to the thrill of it all!”
With the aim of engaging a broader spectrum of Indian viewers and bridging the gap to the sport, Sony Sports Network has introduced the inaugural film of the ‘Your Home of Football’ campaign, set to be followed by four more releases in the upcoming weeks. These films, starring Kartik Aaryan, will spotlight the broadcaster’s diverse array of football content while highlighting the actor’s profound affection for the game.
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