Alia Bhatt Unveils ‘It Feels Right’ Campaign In Partnership With SuperBottoms

SuperBottoms, a reusable cloth diapers brand has launched its new ‘It Feels Right’ campaign featuring Alia Bhatt.

As the brand’s investor and ambassador, Alia promotes the campaign’s emphasis on comfort, high quality, and eco-friendly values.

Alia Bhatt Unveils ‘It Feels Right’ Campaign In Partnership With SuperBottoms

The brand’s focus on sustainability and top-notch quality ensures that every SuperBottoms product adheres to high standards while promoting environmental responsibility.

Pallavi Utagi, CEO and Co-founder of SuperBottoms, explained the motivation behind the campaign, stating, “At SuperBottoms, we understand that the drive to provide the best for your child is at the heart of parenting. Our latest campaign emphasizes the satisfaction that comes from choosing products that not only deliver exceptional comfort but also embrace eco-friendly values. We are committed to supporting families in making choices that benefit both their children and the planet.”

Alia Bhatt expressed, “As a parent, I’m delighted to collaborate with SuperBottoms in their efforts to create a sustainable future for our children. Their focus on crafting eco-friendly diapers that do not sacrifice safety or comfort allows us to make meaningful choices. I’m eager to contribute to this positive transformation for both our kids and the planet.”