Katrina Kaif Brings the Summer Vibes With Kay Beauty’s New Jelly Lip & Cheek Wand

Katrina Kaif Brings the Summer Vibes With Kay Beauty’s New Jelly Lip & Cheek Wand

The Jelly Lip & Cheek Wand is crafted to deliver a soft, translucent flush of color for both lips and cheeks, embodying Katrina’s passion for natural, effortless beauty.

While Kay Beauty has built a reputation for its high-performance makeup with a skincare-focused formula, this new product embraces the season’s need for lightweight, dewy textures and convenience for a quick, on-the-go application..

This is what Katrina Kaif shared, “Some of my fondest childhood memories are from long summer days filled with sunshine, laughter, and, of course, popsicles!” She explained how this nostalgic feeling inspired the creation of the Jelly Lip & Cheek Wand.

“For me, summer beauty is all about glowing, fresh skin without the heaviness. This blush offers just that – a soft, balmy wash of color that melts into the skin, giving my lips and cheeks a beautiful, sun-kissed flush.”

The Jelly Lip & Cheek Wands come in shades such as Strawberry Crush, Berry Burst, and Orange Popsicle, offering a playful and nostalgic vibe that aligns with Katrina’s signature beauty style. “We even designed the packaging to be fun and lively, matching the spirit of this launch,” she shared.

Adwaita Nayar shared, “The introduction of the Jelly Lip & Cheek Popsicle reflects the essence of modern beauty—innovative, adaptable, and effortless. This launch further solidifies our commitment to offering accessible and advanced beauty products that inspire and empower our Kommunity.”

The product was finally introduced with a campaign that embodies the essence of effortless, breezy beauty, designed to seamlessly fit into everyday routines. Featuring Katrina in the visuals, the campaign showcases a side of her that fans know well—relaxed, confident, and effortlessly chic.